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Why Buy from Basically Barista?

Our win, win, win philosophy is why you should purchase your coffee, kitchen and barware from Basically Barista. We believe that in every transaction everyone should be satisfied, you the client, us the provider and the community in general.

Basically Barista has a Social Conscience

Remember the sense of injustice we all felt when the government handed out billions of dollars to big business during the financial crisis. These businesses responded by paying out huge sums to CEO’s and directors and continued to sack workers with families and mortgages.

Basically Barista does not exist solely for profit – though profit is important to saying in business and providing our win, win, win service. We are a family run business, with ordinary people as shareholders that offer security for those we employ.

Our profit is used to support needy and destitute people in Africa (specifically Tanzania), it goes to local churches and charitable groups that work for the good of local communities, and it goes to employing local people and offering job security. Our staff knows they will not be sacked simply to create more profit for affluent directors and shareholders.

Importantly, we do not attempt to use our social conscience to obtain tax concessions that can create an unfair advantage in the marketplace. Though the marketplace is not always fair-minded and ethical, we endeavor to share in the market fairly.

Basically Barista Offers Service

I recently purchased from a prominent online store a leading brand of cookware offering a lifetime guarantee. The handle broke so I contacted the manufacturer to replace it. Via email they informed me it was my fault the handle broke- even though it was used according to their instructions. I wrote to the store with my problem and DID NOT receive a reply let alone an offer to assist.

At Basically Barista we may not be able to promise to get the manufacturer to act ethically, BUT WE WILL. We will return your emails and phone calls. We will listen to your complaints and do all in our power to bring about a fair and equitable outcome.

Basically Barista Offers Knowledge

We began business in the specialty coffee industry through Café 54. The unique nature of the specialty coffee industry is its commitment to excellence at every level, from the grower through to the barista and finally the consumer. The people you often meet in this industry care about the environment, care about people and are passionate about coffee.

At Basically Barista our passion for coffee has produced a desire for knowledge and skills to bring the perfect cup to you. That knowledge includes how to train others to produce that same excellence in the cup.

You can be assured that not only will you be offered the best product for your personal taste in coffee and budget but also the opportunity to learn how to obtain your goal of great coffee through the correct use of that equipment.
We will help you choose the right equipment; we will tell you how to setup your equipment correctly; and we will offer you the knowledge on how to effectively use that equipment.

Multi-national and national companies and large chain stores may offer you a cheaper price – usually only in the short term and at great cost to communities – but we offer great products at fair prices with the promise of personal assistance – we will return your emails and phone calls – and after sales service.